6th International Conference for the Meeting Industry and Business Travel

MIBEXPO Russia 2010
"MEETINGS INDUSTRY AND BUSINESS TRAVEL: PRACTICE, SOLUTIONS, PROSPECTS"

22 September 2010
International Exhibition Center "Crocus Expo", Moscow

CONFERENCE PROGRAMME*

10.00 – 10.30
Arrivals and delegates registration (Registration Hall of Pavilion 1)

10.30 – 10.40
Chairman’s Welcome and Opening Remarks
Yuri Sarapkin, Executive Director, Russian Business Travel Agencies Association (BTAA), MPI and ACTE Member

10.40 – 11.15
The future shape and trends of the world meetings industry
Ruud Janssen, Managing Director ©TNOC, Director on the International Board of Directors at Meeting Professional International (MPI), The Netherlands

11.15 – 11.50
Media strategies for attracting business travelers to Russia
Eran Ketter, Director E.Ketter Consulting, author of the book “Media Strategies for Marketing Places in Crisis”, Israel

11.50 – 12.15
Potentialities and trends of the Czech meetings industry and business travel
Monika Linhartova, Head of CzechTourism representative office

12.15 – 12.30   Networking Break

12.30 – 13.05
Emerging markets
Brian Donnelly, General Manager – EMEA, FCm Travel Solutions, Great Britain

13.05 – 13.30
Optimization of conference venue search and selection
Andrey Kozyar, General Manager, Conference.ru

13.30 – 13.55
Innovation techniques for effective events
Oleg Kryuchkov, Managing Director, X-Route

14.00 – 15.00   Networking lunch break (lunch time starts from 14.20, VIP Lounge at the Organizer’s office. Hall 2)

15.00 – 15.35
Impact of London Olympic Games 2012 on the UK meetings industry and business travel
Zanine Adams, Head of Event Solutions and UK Sales, Visit London, Great Britain

15.35 – 16.00
Strategy and tactics of corporate clients attraction within the post-crisis period
Elvira Tarasenko, Sales Director in Russia and CIS countries, The Rocco Forte Collection

16.00– 16.25
MICE – recruitment in Russia: approaches, experience, trends
Maria Kostyleva, Director of Development, City Staff

16.25–15.50
Korea – a rising star on the Russian business travel market
Ruslan Maslov, Marketing Manager, Moscow representative tourism office of the Korea Tourism Organization

16.50
Conference wrap-up. Question and answer session. Chairman’s closing remarks.

* The Organizing Committee may make changes in the program

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