4th International Conference for meeting industry and incentive tourism

24-25 September 2008, Moscow, International Exhibition Center "Crocus Expo"

DAY ONE – 24 September

10.00-11.00    Arrivals and registration

11.00-11.10    Chairman’s Welcome and Opening Remarks
Yuri Sarapkin, BTAA Executive Director, MPI Member

11.10-11.45    Challenging trends in the meetings industry
Didier Scaillet, Vice – President Global Development, Meeting Professionals International (MPI)

11.45-12.20    Basic international skills and standards for a professional congress organizer (PCO) to run productive business meetings.
Michel Neijmann, Head of International Affairs, AIM Group – AIM Congress, Italy; representative of International Association of Professional Congress Organizers (IAPCO)

12.20-13.00    Networking Coffee Break

13.00-14.00    Cross – cultural competence
Richard Lewis, Chairman, Richard Lewis Communications

14.00-14.35    Steps of organizing a successful outbound corporate event – customer’s experience. Requirements for suppliers. Problems and solutions
Ms. Olga Serova; Executive Director, National Computer Corporation

14.35-15.30    Networking Lunch Break

15.30-16.05    Corporate travel management in an emerging market
Ian Epps, Director of Partnership Relations, ITP, member of Association of Corporate Travel Executives (ACTE)

16.05-16.50    Incentive – the best organizational model. Principles of the costs reduction of an incentive program
Tasso Pappas, Owner of TP Consultancy, Representative of the Society of Incentive and Travel Executives (SITE)

16.50-17.00    Question and answer session. Chairman’s review. Close of Day One

DAY TWO – 25 September

10.30-11.05    It all starts with the Destination Marketing
Kristina T’Seyen, Deputy Director, Destination Marketing Association International (DMAI)

11.05-11.40    Hotel business: promotion and functioning in business incentive travel
Ekaterina Garanina, General Director, ACCORD Management Group

11.40-12.00    Successful hotel marketing experience. Profiting from your congress facilities
Natalia Solntseva, General Representative for Eastern European Countries, Aldemar Hotels & Spa, Greece

12.00-12.30    Networking Coffee Break

12.30-13.30    Business travel and meetings industry. Best practices of the leading players of the Russian business travel market
Vadim Zelenski, General Director, Zelenski Corporate Travel Solutions
Anna Kuznetsova, General Director, Evkokontakt Plus
Fillip Lukyanenko, General Director, HRG Russia

13.30-14.30    Networking Lunch Break

14.30-16.00    Round-table session
Program includes:
— Presentation of the specialized educational program of BTAA “Management in business travel and in the meeting industry”
Y. Sarapkin, BTAA Executive Director, moderator and programme guide; A. Rudchenko, Development Director, SAT; A. Chudnovski, Director of Tourism and Market Development Institute, Institute of Knowledge Management attached to the State University of Management (GUU)
— Discussion on topical trade issues

16.00    Question and answer session. Chairman’s closing remarks. End of Conference

* The Organizing Committee may make changes in the program

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